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Happy Locate
HappyLocate is a tech-enabled relocation platform based in India that simplifies home, office, and corporate shifting.
Project Timeline
Completed in 2025
Industry
fashion & apparel
Services We Helped With
Logo Design
Color Palette
Typography
Printable Collaterals
Brand Guidelines
BRAND IDENTITY
Neonbox helped Suidhaaga by Shweta shape a premium and cohesive brand identity by refining their branding strategy, logo design, color palette, typography, and brand collaterals. We crafted a luxurious visual system that reflects the elegance and handcrafted quality of the fashion label from a distinctive logo and curated colors to elegant fonts and polished brand materials. All elements were compiled into clear brand guidelines, ensuring consistency across every touchpoint while reinforcing Suidhaaga’s upscale and artisanal positioning.
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Brand Catalogue
Neonbox designed a premium brand catalogue for Suidhaaga by Shweta that beautifully showcases their signature collections. The catalogue was crafted with a refined layout, elegant typography, and a sophisticated visual flow to highlight the intricate handwork, luxurious fabrics, and timeless silhouettes of each piece. Every page was thoughtfully designed to reflect the brand’s upscale positioning while allowing the collections to stand out with grace and impact.
The Challenge
Suidhaaga by Shweta needed a strong and cohesive brand identity that matched the elegance and craftsmanship of their collections. While their designs reflected luxury and intricate handwork, the brand lacked a refined visual system that consistently communicated its premium positioning across all touchpoints.
The Strategy
Neonbox developed a brand strategy focused on elevating Suidhaaga’s perception in the luxury ethnic wear space. We aligned the visual language with their handcrafted aesthetic by carefully selecting sophisticated colors, elegant typography, and a timeless design approach that resonated with their high-end target audience.
The Solution
We built a complete premium brand identity including logo design, curated color palette, typography system, brand collaterals, detailed brand guidelines, and a high-end catalogue design. The result was a cohesive, luxurious brand presence that beautifully reflects Suidhaaga’s artistry, craftsmanship, and elite positioning.
Here’s how we work
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We mix strategy with storytelling, data with design. Whether it's launching a new brand or scaling an existing one, we focus on clarity, creativity, and results.
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